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Mercure

Mobas works on many aspects of this midscale hotel chain’s operations. This includes working with the Development department in adopting newly owned/franchised hotels into the Mercure network; research and product positioning of Mercure Meetings, including benchmarking and analysis; research of the UK wedding market and creation of the Mercure Weddings strategy; and creation of the Spa Naturel sub-brand.

Related services : Advertising, Design, Digital design